Utah-based drink chain Swig coined “dirty soda” back in 2010. Fifteen years later, the trend is fueling innovation everywhere from PepsiCo to McDonald’s, infusing the sluggish beverage category with new life. “Dirty soda” drinks use pop as a base, followed by flavored syrups, cream or other ingredients. While Swig claims credit — and the trademark…
In an aerial view, a Cracker Barrel sign featuring the old logo hangs on a sign outside of a restaurant on Aug. 27, 2025 in Florida City, Florida. Joe Raedle | Getty Images Cracker Barrel Old Country Store said Wednesday the restaurant chain is focusing on enhancing its experiences for guests after it faced intense…
A Wawa store is seen on May 29, 2024 in Washington, DC. Kent Nishimura | Getty Images Fast-food restaurants are losing breakfast customers to convenience stores. Morning meal traffic to fast-food chains rose 1% in the three months ended in July, while visits to food-forward convenience stores climbed 9% in the same period, according to…
Potbelly Sandwich Shop on October 3, 2015 in Louisville, Kentucky. Raymond Boyd Sandwich shop chain Potbelly will be acquired by convenience-store operator RaceTrac in a $566 million all-cash deal, the company announced Wednesday. The deal is expected to close in the fourth quarter of the year. Shares of Potbelly shot up more than 30% following…
Shake Shack will introduce a new French Onion Soup menu in its app. Courtesy: Shake Shack As value wars take hold across fast food, Shake Shack aims to offer premium items at a discount. Building off its recent success with the $10 Dubai Chocolate Pistachio Shake, Shake Shack will launch its latest menu innovation Tuesday,…
After two decades going to Starbucks every day at 4:30 a.m., longtime customer Tony Dennis abandoned the company last year. “I was frustrated,” he told CNBC. The customer experience he used to love had disappeared. Baristas didn’t engage with him, despite his daily visits. At the same time, the cost of his double-shot tall nonfat…
Kraft mac & cheese and Heinz ketchup. Natalie Rice | CNBC Kraft Heinz will split into two companies, reversing much of the blockbuster $46 billion merger from a decade ago that created one of the biggest food companies in the world. The first of the two new companies, which are not yet named, will primarily…
A Cracker Barrel sign featuring the old logo is seen outside of a restaurant on August 21, 2025 in Homestead, Florida. Joe Raedle | Getty Images Shares of Cracker Barrel Old Country Store rose roughly 7% Wednesday after the restaurant chain said it would scrap its new logo and return to the original one, amid…
The new Cracker Barrel logo is seen on a menu inside the restaurant on Aug. 21, 2025 in Pembroke Pines, Florida. Joe Raedle | Getty Images Cracker Barrel Old Country Store on Monday issued a statement responding to the widespread backlash it faced last week over its rebranding and new logo. “If the last few…
The new Cracker Barrel logo is seen on a menu inside the restaurant on Aug. 21, 2025 in Homestead, Florida. Joe Raedle | Getty Images Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo earlier this week as part of a larger brand refresh. The…
